PM launches cleanliness campaign

Why in news?
  • Prime Minister Narendra Modi launched the “Swachhata Hi Seva” (“cleanliness is service”) campaign.
Key Points:
  • The PM said the sanitation coverage in India had increased from 40% to over 90% in the four years of the “Swachh Bharat” (Clean India) project.
  • He launched the “cleanliness is service” exercise to promote greater public participation in one of the flagship programmes of the government.
  • It will continue till Mahatma Gandhi’s birth anniversary next month.
  • The campaign is being coordinated by Union Ministry of Drinking Water and Sanitation, convening Ministry for the Swachh Bharat Mission.
  • Its objective is to mobilise people and reinforce Jan Aandolan (mass movement) for sanitation to contribute to Mahatma Gandhi’s dream of a Clean India.
  • It will see large scale mobilisation of people from all walks of life to undertake shramdaan (voluntary work for cleanliness and construction of toilets and to make their environments open defecation free. There will be targeted cleaning of public and tourist places.
  • The main agenda of the campaign will be to reach out to the poor and marginalised and provide them with sustainable sanitation services.
Source
The Hindu




Posted by Jawwad Kazi on 16th Sep 2018