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Google to go local with technology, products
Why is it in news?
- Google on Tuesday said it is working to bring technology and product experiences which are locally relevant to users in India in vernacular languages.
More in news
- The majority of Internet users today are Indian language users, a number expected to reach 500 million-plus in the next two years. [As much as] 95% of video consumption is in vernacular languages.
- With an aim to expand the reach of Indian content, the technology giant said it is working with the more than one lakh offline Indian language publishers on ‘Project Navlekha’, allowing them to start their website and publish on a branded domain.
- Google Search feed will now also display users’ topics of interest and news, from both English and Hindi sources.
- Google Station is partnering with Andhra Pradesh State FiberNet Limited to bring free public Wi-Fi to more than 12,000 villages, towns and cities in Andhra Pradesh.
- This will provide high-quality Internet access to potentially 10 million people.
Source
The Hindu